News
Noah’s Ark’s ‘Data is Life Cracking, Breaking, Frozen’ Ad for Airtel shortlisted for 2023 Indie Awards
The “Data is Life Cracking, Breaking, Frozen” Ad for Airtel Nigeria by Noah’s Ark Communications has been shortlisted for this year’s Indie Awards.
The announcement was conveyed through mail sent by the globally acclaimed Indie Awards organizers on Monday, December 11, 2023.
“I am delighted to announce that your work has been shortlisted for the Indie Awards. We would like to wish you and your team congratulations on this brilliant achievement,” the mail reads.
The “Data is Life Cracking, Breaking, Frozen” campaign, which was shortlisted in the Creative-Print and Design category, will slug it out with other campaigns such as “Plan(a)” for AfriSam+ BlackStudio by Promise, “Crayons- Creatively Independent” for The Crayons Network by The Crayons Network, “Hakola Furniture-Domestic Craftsmanship is in all of our hands” for Hakola by Nitro Group Oy, “AIZOME WASTECARE Industrial waste-certified as skincare” for AIZOME by SERVICEPLAN Germany for the coveted prize.
The “Data is Life Cracking, Breaking, Frozen” campaign is the only Nigerian ad represented among the shortlist for the awards.
The Indie Awards is a brainchild of thenetworkone-the largest collection of independent agencies worldwide, designed exclusively for independent agencies of all communications disciplines and judged by independent agencies. The ultimate aim of the awards is to raise the profile of the independent agency sector by recognizing talent and rewarding achievement.
A total of 35 creative entries were shortlisted in 7 different awards categories. Aside from the Creative-Print and Design category, other categories for recognition in the forthcoming awards presentation include Lifestyle PR, Innovation Excellence, Media, Public Good, Creative-Audiovisual, and Corporate PR.
According to the organizers, all the shortlisted entries, including “Data is Life Cracking, Breaking, Frozen,” have been carefully appraised and scrutinized by 37 esteemed jurors to meet the required rating standards.
The organizers noted that the works were evaluated based on five main pillars: insight, strategy, creativity, execution and results.
Since its launch, the Airtel “Data is Life Cracking, Breaking, Frozen” campaign has generated several media reviews, editorials, and word-of-mouth conversations among Nigerians.
Speaking on the shortlist, the Managing Director/Chief Creative Officer of Noah’s Ark Communications Limited, Mr. Lanre Adisa, described the selection by Indie Awards as a big honour and testament to the agency’s depth of creativity at work.
Adisa attributed the achievement to the team’s resilient spirit and the collaboration between the team and the client.
“It is an honour for our creative work to be recognized and appreciated. This speaks volumes for our industry as well as our agency. We are indeed excited about this recognition. We know how significant this is for us and our client, given how we have collaborated over time to produce groundbreaking work,” Adisa said.
‘Data is Life Cracking, Breaking, Frozen’ and other shortlisted works are expected to go through final evaluation, after which winners of the different categories will be announced at the awards presentation ceremony billed to hold on Wednesday, January 24, 2024, in London, United Kingdom.
News
Court jails two for N22.1m fraud in Maiduguri
Justices Aisha Kumaliya and Amina Ibrahim of the Borno State High Court, sitting in Maiduguri on Tuesday, convicted and sentenced two persons to three years imprisonment each for fraud.
The convicts are; Anaryu Akindaraju and Umar Alhaji Bukar who were prosecuted by the Maiduguri Zonal Directorate of the Economic and Financial Crimes Commission, EFCC, on one-count separate charges bordering on criminal misappropriation and cheating.
According to the Head of Media and Publicity, EFCC, Dele Oyewale, Akindaraju was convicted by Justice Kumaliya while Bukar was jailed by Justice Ibrahim.
The charge against Akindaraju reads: “That you, Anaryu Akindaraju, sometime in March, 2022 in Maiduguri, Borno State within the jurisdiction of this Honourable Court, dishonestly induced Alhaji Tijjani Muhammad to deliver to you the sum of N15,000,000.00 (Fifteen Million Naira) via your account number 0241908016 domiciled with FCMB, and vide your account number 0060784408 domiciled with Access Bank respectively, while some of the monies were transferred to you vide the account number 1010381257 bearing Abubakar Musa domiciled with UBA under the guise that the said amount represents payment for a purchase of three bed room flat situated at House of Assembly Quarters Maiduguri, Borno State, which you are yet to deliver and thereby committed an offence contrary to Section 320 (a) and punishable under Section 322 of the Penal Code Cap. 102 Laws of Borno State”
That of Bukar reads: “That you, Umar Alhaji Bukar with National Identification Number 86732517860, sometimes in 2013 at Maiduguri Borno State within the jurisdiction of this Honourable Court, dishonestly misappropriated the aggregate sum of N6,736,000.00 and a house estimated at N450,000.00 belonging to late Alhaji Bukar Fannami for the benefit of Aisha Bukar Fannami and Hauwa Buakr Fannami and thereby committed an offence contrary to and punishable under Section 308 and 309 of the Penal Code Law of Borno State Cap. 102 Vol. 3 of 1994 respectively.”
Oyewale said they all pleaded guilty to the charges when read to them and counsel for the prosecution Mukhtar Ali Ahmed, Faruk Muhammad and Abdulmalik D. Aliyu went ahead and prayed the court to convict and sentence them accordingly.
“Justice Kumaliya convicted and sentenced Akindaraju to two years imprisonment or a fine of N200,000.00 while Justice Ibrahim convicted and sentenced Bukar to one year imprisonment or an option of fine of N100,000.00.
“The convicts’ road to the Correctional Centre began when Akindaraju received payment for a purchase of a three bed room flat without delivering the property to the victim or returning the money to him.
“Bukar, on his own, dishonestly misappropriated an inheritance property and converted it to his use”.
News
Interior Minister Tunji-Ojo orders investigation of alleged criminal activities at Delta correctional centre
The Minister of Interior, Olubunmi Tunji-Ojo, has ordered an immediate and thorough investigation into allegations of criminal activities within the Okere Correctional Centre in Warri, Delta State.
A recent armed robbery incident in Delta State was allegedly traced to inmates of the correctional centre.
Tunji-Ojo’s directive was contained in a statement issued by the Special Assistant to the Minister on Media and Publicity, Babatunde Alao, on Tuesday in Abuja.
The minister strongly condemned the alleged reprehensible behaviour, stressing that any form of indiscipline or misconduct would be met with severe consequences.
He reiterated his commitment to upholding the highest standards of integrity, transparency, and accountability in the administration of justice within the correctional service system.
“I will not allow indiscipline to fester under my watch. Any officer found wanting will face the full weight of the law. The leadership of the Nigerian Correctional Service must provide explanations.
“We take these allegations seriously and will not tolerate any form of misconduct within our correctional facilities,” he stated.
The minister urged the general public to provide any relevant information that may aid the investigation.
Politics
‘You’re backing Tinubu for personal gains’ — El-Rufai slams Kaduna Gov Sani
The immediate past governor of Kaduna State, Nasir El-Rufai, has criticised his successor, Governor Uba Sani, for supporting President Bola Tinubu, alleging that it is for personal gain.
In a post on X, El-Rufai claimed that Sani’s unwavering support for Tinubu was linked to over N150 billion in federal reimbursements received by Kaduna State in the past 18 months.
“Every day I see this governor embarrassingly and sycophantically rambling, I used to wonder why. However, confirming that Federal Government ‘reimbursements, interventions, and grants’ in excess of N150bn have been given selectively to Kaduna by Tinubu in the last 18 months now explains everything.
“By all means, defend Asiwaju for the conditional cash transfer. Asiwaju has earned it, coming from you. The people of Kaduna State will judge at the right time and place. Have a nice day,” El-Rufai wrote.
The former governor’s criticism comes in the wake of Sani’s remarks during a news interview on Monday, where he expressed surprise at the growing criticism of Tinubu’s administration from some founding members of the All Progressives Congress.
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