Erumedia Group Founder Ayobami Eruobami, Inducted into NIPR

Ayobami Eruobami, Founder & CEO of Erumedia Group and Erumedia Charity Trust has been officially Inducted into the Professional body of all public relations practitioners in nigeria.

The event which is the formal induction into the professional body of the Nigerian Institute of Public Relations (NIPR) held today 12th December 2025 at Bolingo Xperia Hotel, 777 Independence Ave, Municipal, Abuja 901002, FCT.

The induction by NIPR marks a significant milestone in Ayobami Eruobami’s professional journey, officially recognizing his contributions to the field of public relations and communications. As Nigeria continues to raise the bar for PR excellence and ethical professional standards, this induction for Ayobami underscores his commitment to those standards and to the ongoing development of the industry.

Ayobami Eruobami is a dynamic and forward-thinking PR executive, communications strategist, and entrepreneur. He is best known as the Founder and Chief Executive Officer of Erumedia Group a leading PR, media relations, media management and brand strategy firm and the founder of Erumedia Charity Trust, a philanthropic initiative focused on empowering marginalized communities, SMEs, and vulnerable individuals via media visibility, branding support, and capacity-building programs. 

Key Achievements & Recognition

In 2025, Ayobami Eruobami was listed among Nigeria’s emerging leaders under the age of 40 in the prestigious Nigeria 40 Under 40 Awards, a testament to his drive, creativity, and influence in public relations, media management, and social impact. 

Under his leadership, Erumedia Group was officially shortlisted for the highly respected BusinessDay SME 100 Awards 2025, highlighting the company’s growing influence, innovation, and contribution to Nigeria’s economic development. 

His firm, Erumedia Group has built a solid track record over the past several years reportedly managing multiple Brands and Activating several Personal Branding initiatives for prominent Individuals and distributing multiple press media kits for clients across sectors. 

Recognized internationally, Ayobami is a member of the ForbesBLK Community, an indication of his global outlook and commitment to professional excellence. 

Vision & Impact

Through Erumedia Group and Erumedia Charity Trust, Ayobami has consistently demonstrated that public relations and strategic communication can serve not only business and branding objectives but also social good. His philanthropic efforts include providing media publicity and branding support, digital marketing training, mentorship for young entrepreneurs, and media resource initiatives targeted at underserved communities. 

He has often emphasized the power of effective communication not only to amplify brand messages but to foster trust, build strong reputations, and drive social change. In public statements, he has argued for strategic communication as a cornerstone of national development, particularly in addressing challenges like misinformation, unemployment, and social exclusion. 

The induction into NIPR represents:

Professional validation: Formal recognition of Ayobami’s expertise, ethical standards, and contributions to PR in Nigeria.

Industry leadership: Strengthened capacity to influence best practices, mentor upcoming PR professionals, and promote industry growth.

Amplified impact: Enhanced credibility to further his philanthropic mission via Erumedia Charity Trust, with potential for greater outreach, partnerships, and social impact.

Inspirational example: For young professionals and aspiring entrepreneurs, Ayobami’s journey demonstrates how combining business acumen, social responsibility, and effective communication can yield meaningful success and societal benefit.

In a statement by the inductee, Ayobami Eruobami said “Being inducted into the NIPR is not just an honor it is a responsibility. My journey in public relations and media strategy has always been guided by a deep belief in the power of communication to inform, unite, project and uplift. With this induction, I recommit to excellence, transparency, and service not just to clients, but to communities, to young entrepreneurs, and to Nigeria’s growth story.”

Upon Receiving the certificate presented to him by the President of NIPR Dr. Ike Neliaku, who serves as the Chairman of the council, He added that the recognition will further motivate Erumedia Group and Erumedia Charity Trust to intensify efforts in media training, brand development, and inclusive community outreach.

NIPR is Nigeria’s statutory professional body for public relations practitioners, committed to upholding professional standards, ethics, and continuous development in the communications industry. Membership and induction into NIPR is widely regarded as a badge of honour and professional credibility for PR practitioners across Nigeria.

Ayobami Eruobami’s induction into NIPR positions EruMedia Group for continued excellence in the field of public relations. This recognition highlights the firm’s commitment to providing zenith services and upholding high standards in the industry.