PR And Marketing: Birds Of A Feather? By Stanley Olisa
This polarization of perspectives forced this piece, which tries to put paid to some faulty beliefs and perceptions about the nexus and disparity that exist between PR and marketing.
Advocating For Nigerian Media Monitoring And Measurement Association (NiMMA) By Queen Nwabueze
Put literally, PR measurement and evaluation is investigating to see whether you met your set objectives and overall goal just as you promised in your strategic communications plan.
Before Starting A Career In Public Relations, Stanley Olisa
Public relations is a communication discipline that is widely misconceived, not just in Nigeria, but globally
How To Optimise Influencer Marketing For PR Wins By Stanley Olisa
Influencer marketing can be very effective only when you’re strategic about its adoption. It’s a subtle way of creating awareness and increasing sales.
Understanding Your Stakeholders For Impactful Communication By Stanley Olisa
As a PR practitioner, the earlier you understand that you’re a middleman between an organisation or a brand and its audiences or stakeholders, the better for you.
Coca-Cola Nigeria Appoints New Managing Director
A statement said that Mr Olajide brings several years of experience to bear in his new role, nine of which were at the Coca-Cola Company.
Recruitment: NDLEA Releases List Of Successful Candidates
Achema urged successful candidates to visit the agency’s website www.ndlea.gov.org for the list, adding that those shortlisted had also been contacted via E-mail and SMS.
Buhari Orders Reversal Of Increased Electricity Tariff
The directive was made known in a statement by Aaron Artima, the Senior Special Adviser, Media and Communications to the Minister of Power, Mr Saleh Mamman, on Thursday.
Access Bank Emerges ‘Nigeria’s Safest Bank, 2020’
This is part of the platform’s 29th yearly World’s Safest Banks rankings. The recognition followed the bank’s efforts towards ensuring the protection of customer funds and data.
Telecom Firms Unveil Short Codes To Link NIN – See Instructions
This follows the two-week ultimatum handed subscribers and operators by the Ministry of Communications and Digital Economy.
APC Fixes Anambra Governorship Forms At N22.5m, Announces Date For Primaries
Medaner said that the party would start the sales of expression of interest and nomination forms for the election at the party’s national secretariat from April 15 to June 8.
Gov. Akeredolu Renews Fight With Former Deputy, Calls Police To Retrieve Vehicles
To this end, the Governor has enlisted the help of the state Commissioner of Police, CP Bolaji Salami, to recover the vehicles.
Tasty & Easy To Make Desserts With Blueberries
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